Our strategy development services will increase your likelihood of developing effective strategies through an approach that’s pragmatic, action-oriented and comfortable with healthy challenge and ambiguity.

Our strategy development approach and value

Good strategy is hard to formulate. It requires research and time to prepare and is developed over a series of discussions; not just a once a year “strategy day”.

We commonly find the basics of strategy development are overlooked:

  • Prepared approach and timing that fits with the operating rhythm and existing meetings of the organisation
  • Rigorous analysis, evidence and research to back up thinking or assumptions on the market or competitors
  • Confident facilitation and pushing to the “so what?” of a strategy discussion
  • Upfront clarity on decisions to make and agreeing further work to be done

We believe in framing the strategic questions upfront and busting any myths surrounding business performance.

Asking these strategic questions keeps planning activities honest, sometimes with difficult conversations, but on a path to strategic clarity and actions.

We put these basic building blocks in place and create an environment that not only supports a fluid and challenging discussion, but also increases the likelihood of actionable strategies and a plan coming out the other end.

There are a variety of strategic planning frameworks and tools that can help draw out the right strategies and the provide much needed structure to the outputs from discussions and analysis.

Our strategy development framework is simple, but effective with a big emphasis on the communication of the strategy to the workforce ensuring everyone understands how their day-to-day actions contribute to the delivery of the organisational strategy.

Our clients value this pragmatic and back to basics approach to strategy development that brings a leadership team together with consensus and conviction to deliver on the strategy rather than having a fancy paper strategy that’s uncompelling and unsupported.

Our strategy development services

We offer a broad range of strategy development services tailored to the needs of your organisation or situation:

  • Strategy discussion facilitation
  • Market and competitor research
  • Strategy and business planning
  • Business model design
  • Growth and innovation identification

We bring insights, ideas, methods and experience to help you craft winning strategies.

What to read next

We also recommend reading this classic article from the Harvard Business Review on the Four Fatal Flaws of Strategic Planning.

Contact us
1300 CYGNIS
info@cygnis.com
  • Corporate strategy
  • Organisational strategy
  • Customer or distribution strategy
  • Product and pricing strategy
  • Digital strategy
  • Technology strategy
  • Data and analytics strategy
  • M&A strategy
  • Business unit strategy